Hilton Luxury Hotel to Open in Casares in 2022

Hilton’s Luxury Brand ‘Conrad’ is Coming to Casares

Despite the recent events of COVID-19, we hope that tourism will continue to be rife on the Costa del Sol. Already this summer, although the pandemic is still prevalent, tourism is continuing in the area. Therefore, we remain optimistic that this will be the case for years to come. As a result of this positive expectation, the American hotel brand, Hilton, has recently announced that a luxury Conrad hotel is to open in Casares. Not only is this a first for the Costa del Sol, it is actually the first luxury Hilton hotel to open in Spain!

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The hotel will be part of the Conrad label. Of the 6,162 Hilton hotels around the globe, only 39 of these carry the Conrad brand. A very specific criteria must be met in order for a venue to be given the Conrad brand. This highlights the exclusivity of the new hotel coming to Casares. Conrad is notorious for its contemporary architecture and interiors, state-of-the-art facilities and personal service from its staff. The high-end brand is found in locations such as Bora Bora, the Maldives and Bali. It is very exciting to know that Casares will soon be added to the list of exclusive locations!

So, what’s the plan?

The hotel will be located on the site of the previously planned Finca Doña Julia hotel. Due to the Spanish property bubble crisis, the Evemarina group failed to complete the previous Park Hyatt project. Therefore, it is exciting to know that the 50,000 square metres of land will be finally put to good use. The Hong Kong group Platinum Estates, who are currently building the W hotel in Marbella, will lead the project. They will invest some 70 million euros into the project.

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The new hotel titled ‘Conrad Costa del Sol’ aims to open its doors in 2022 following works lasting approximately 20 months. Casares council will be granting the licence to construct the hotel in August. As a result, it is likely that works will get started in the autumn. Conrad Costa del Sol will have the following features:

  • 194 rooms (with 12 luxury suites including villas which will surround a central pool)
  • Large spa with indoor pool
  • Multiple outdoor pools
  • Two bars
  • Haute cuisine restaurants
  • Underground parking for approximately 120 vehicles

Will the Conrad have Competition?

As a 5* hotel, it is looking as though the Hilton will face very little competition in this area. However, with that said, Casares is already a proud owner of a luxury resort. If you’re new to the area, be sure to visit the beautiful Finca Cortesin golf resort and hotel. The 6* resort makes for the perfect location for a romantic evening or weekend getaway.

Read all about it in our blog: https://blog.hamilton-homes.com/2731-finca-cortesin-casares.html

Locals believe that the Conrad will be successful in the area as Casares already has an air of elegance surrounding it. With its well-manicured golf resorts, beautiful beach urbanisations and its traditional white-washed village, Casares is expected to benefit hugely from a luxury resort in the area.

Interested in buying in the Casares area? Check out our properties here.

The Benefits of Conrad Coming to Casares

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With the Conrad brand being so exclusive, it is sure to stand out to visitors. Over 500,000 visitors visit the Costa del Sol annually. Therefore, the venue will attract both new and returning holidaymakers and tourism could increase. Additionally, the hotel could attract a new demographic to the area. Moreover, the hotel will provide some 200 jobs to locals upon its opening.

Furthermore, with the abandoned Hotel Doña Julia serving as the base for the Conrad Costa del Sol, it is so great to see a “wasted” building put to good use. Not only is this a new hotel, it is an extremely high-end brand which, as a result, may even raise the status of Casares positioning it in the same category as the aforementioned luxury locations.

We can’t wait to see the Hilton luxury hotel open its doors to Casares in 2022. Not only will it serve as great accommodation for visitors, locals will also be able to enjoy its facilities. I, for one, can’t wait for the day I can take a trip to the spa and enjoy a nice glass of wine at one of the beautiful bars. Roll on 2022!